Bus Boards
Designed by the previous group, LDL has a bus board ad on the Austin CapMetro busses that we helped ensured happen by communicating regularly and finishing up any logistics with CapMetro. This bus board was done in conjunction with Waterloo Greenway Conservancy. The ad will run for 3 months.
Club Establishment
Longhorns Don't Litter became an official student organization on UT campus early November 2023. After its initial founding in January by the previous class, LDL will now be able to reach its goals with the resources provided to official student organizations. Additionally, the club allows us to increase awareness via club membership and build a legacy for LDL.
Drain Labels & Clean Ups
Over the course of the semester we had two creek clean ups and a drain labeling session. The clean ups were open the public, and we were able to partner with other environmental organization for both of our two clean up test runs. They were successful and cleaned up over 50 pounds worth of trash in Waller Creek, The drain labeling sessions was internal. We added labels to 6 different high traffic zones. The labels increased awareness about Waller Creek and LDL.
Social Media & Newsletter
Due to both tabling and increased social media presence, our Instagram followers and newsletter subscribers reached 749 and 406, respectively. Our newsletter featured both LDL information as well as information regarding environmental focused Texas Props during the 2023 voting session. Our Instagram features both photos our tabling and clean up events.
Daily Texan Ad
In its protection of Waller Creek, Environmental Health & Safety is required to use some of its budget for advertising purposes. Therefore we created an ad to be inserted into the Daily Texan that was designed similarly to our bus board campaign. the ad linked to our website and promoted cleaner streets.
Creeky Redesign
Our mascot Creeky went through a massive redesign. We wanted to make him more amphibious and friendly. Additionally, we wanted the design to be translatable into a full mascot suit which will be made in the coming year.